FROMAGE FROLIC
ANNUAL FUNDRAISER
WHY GRILLED CHEESE????
Fromage Frolic: A Cheesy Celebration of Community, Creativity, and Central Valley Roots
At the heart of Visalia and the surrounding region lies a deep agricultural legacy — a place where dairy farms dot the landscape and the rich soil of the San Joaquin Valley, fondly called the Garden of the World, produces some of the nation’s finest milk, butter, and cheese. This fertile ground isn’t just where food grows — it’s where traditions flourish, families thrive, and communities come together.
Enter the Fromage Frolic, the cheesiest (and tastiest) fundraiser you’ll ever attend!
Why grilled cheese? Because it's simple, comforting, and nostalgic — yet infinitely creative. It represents everything we love about food: quality ingredients, craftsmanship, and a dash of fun. When you add local cheeses, artisan breads, and fresh produce straight from our valley’s fields, you get grilled cheese creations that are anything but ordinary.
This event is more than just a fundraiser — it's a celebration of who we are.
And the best part? YOU get to be the judge!
As you stroll through the Frolic, sampling melty, golden masterpieces from local chefs, eateries, and food creatives, you’ll receive a token. Drop it in the jar of your favorite grilled cheese competitor to cast your vote — and help crown the crowd favorite.
Every bite supports the Visalia Community Enhancement Foundation and our mission to uplift and invest in our local community through beautification, development, and connection.
Join us on September 27, 2025, for a night of flavor, fun, and frolic — and help turn cheese into change.
Be A Competitor
Think You’ve Got the Ultimate Grilled Cheese? Prove It at the Fromage Frolic!
Calling all KIDS, TEENS, CHEFS, MOMS, DADS, FIRST RESPONDERS, and FOOD FANS — the heat is on, and the skillet is ready!
Whether you're a backyard grill master, a kitchen experimenter, or a sandwich savant, we want YOU to compete in the cheesiest showdown of the year: The Fromage Frolic Grilled Cheese Competition!
Who Can Enter?
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Solo cooks or teams
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Youth divisions (kids & teens)
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Adult amateurs
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Professional chefs
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Friendly firehouse rivalries or family showdowns
We’ll even help with supplies!
Need cheese, bread, or butter to bring your vision to life? We’ve got your back. Just bring your creativity, your crew, and your game face.
What’s at Stake?
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Bragging rights
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Prizes
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And most importantly — the People’s Choice Title, voted on by attendees who’ll sample and drop a token in your jar.
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This is your chance to grill for glory, raise funds for the Visalia Community Enhancement Foundation, and showcase your skills in front of the whole town.
Ready to bring the melt?
Sign up today and let’s get to grilling!
Do you make butter, bread, or cheese?
Do you craft fresh produce or distribute sports gear?
Does your business support health, wellness, or outdoor fun?
Then you’re already aligned with the heart of the Fromage Frolic — and we’d love to have you as a sponsor!
Set in the agriculturally rich San Joaquin Valley, the Fromage Frolic is more than a grilled cheese tasting event — it’s a flavorful tribute to dairy, farming, local talent, and community spirit. Every sandwich tells a story, made with milk from our dairies, produce from our fields, and love from the businesses and neighbors who make Visalia great.
As a sponsor, you'll:
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Gain high-visibility with an engaged, local audience
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Align with a beloved, family-friendly community event
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Be recognized for supporting the Visalia Community Enhancement Foundation — fueling projects that beautify and uplift our hometown
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Whether you supply ingredients, promote healthy lifestyles, or simply love our town as much as we do — this is your event.
Let’s turn grilled cheese into community change — together.
Interested? Contact us today to explore sponsorship opportunities!
